1. Empathy and an interest in people: Such a skill will help in more accurately identifying customer's real needs and problems in terms of thinking oneself into the other person's mind and understanding why the customer feels as they do.
2. Ability to communicate: This means an ability to get a message across to a customer and , more importantly, an ability to listen and understand. The skill of knowing when to stop talking and when to listen is essential.
3. Determination: Although the salesperson must be able totake no for an answer, this should not come easily to someone who wants to succeed in selling. It is a fact that customers might say 'NO' when they really mean 'MAYBE',which can ultimately lead to YES. Determined salespeople have a need and a will to succeed and success can mean closing a sale.
4. Self-discipline and resilience: Most salespeople spend much of their time unsupervised and , apart from seeing customers, they are alone. As part of their job they can expect setbacks, rejections and failures. A salesperson on this needs to be both self-disciplined and resilient to cope with these facets of the sales tasks.
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